December 26, 2006

The High and Mighty Media

The Media Research Center recently released the findings from a 10 week study done this past summer. The study aimed to analyze how CNN, MSNBC and the Fox News Channel match up when covering such heavy issues as the Iraq War. This comes about after many years of the elite media claiming they are not liberally slanted and that FNC "skews its news in a conservative direction." Well ladies and gentlemen, here are the published results:

"The results show clear editorial differences between the three cable networks. CNN and MSNBC resemble the big broadcast networks, emphasizing a bad news agenda of U.S. misdeeds and mistakes, while FNC was better able to balance the bad news with news of U.S. achievements in Iraq."

Furthermore,
CNN was by for the the most negative network. 60% of all CNN reporting on the war focused on any failure they could dig up, while just 10% was emphasized on achievements or victories. MSNBC was a little better, with four times more bad news stories (48%) than reports stressing good news (12%).

"CNN and MSNBC sensationalized charges of U.S. wrongdoing. While FNC provided significant coverage to unproven claims of U.S. military misconduct in Iraq (12 stories), the other networks took a much more sensational approach to the story. MSNBC aired three times as much coverage of alleged misconduct as FNC (36 stories), while CNN aired a whopping 59 stories — nearly five times the coverage of FNC."

Fox News Channel aired more stories about coalition success in Iraq. FNC aired a total of 81 stories announcing coalition victories in Iraq, nearly as many as MSNBC (47 stories) and CNN (41 stories) combined. During the ten weeks of our study, most coverage of Iraq’s political process reflected optimism about the democratically-elected government, a topic that FNC also showcased more than either MSNBC or CNN (63 stories vs. 34 and 38 respectively).

Even on the best day, CNN and MSNBC found negative themes to promote. While all three networks presented news of Zarqawi’s death as a victory for the U.S. coalition, CNN chose that day to interview a Middle East journalist who complained, "There’s no good news in Iraq. There’s no corner that’s been turned, there’s no milestone....I just feel very depressed and hopeless." Over on MSNBC, the network took time away from covering the breaking news of Zarqawi’s death to feature positive profiles of United States military deserters."

To close, the Fox News Channel was the most balanced network. All three cable news networks ran more stories reflecting bad news about the situation in Iraq than stories about coalition achievements. But FNC was the most balanced, with 20 percent of stories emphasizing optimism, compared with 30 percent that stressed pessimism.

I'll say it again, the high and mighty media outright lies by not telling us the full story. You may not think this is a big deal, but remember that many people disagree with what we do today solely because of the media's illustration of the issue (Terrorism, the Iraq War, Patriot Act, etc.), and the Democrats recently gained power in Congress because of that negativity. They nationalized local elections on issues that they knew were unpopular simply because of what the media tells you (or doesn't tell you).

Read the full report for yourself at
http://www.mrc.org/SpecialReports/2006/IraqWarCableTV/IraqCable.pdf.

posted by Carl Soderberg at 8:22 PM

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